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Shirley Says E-Newsletter Issue 34
October 2005

Dear Reader,

In September it was great to visit KL again. Thanks to JobStreet and Pearson Education for organising a launch presentation for Communication for Business 4th edition. I was pleased to see over 100 people attending my talk "Don't let writing be our weakest link" at the MCA Hall in Jalan Ampang. Thanks to Datuk Liaw, the MCA Youth Chief, our guest of honour, for his opening address, and to all the lovely participants for coming along to say hello.

Have a great month, and I'll see you again soon.

Shirley

In this issue
  • Shirley's October News
  • I'm on air with Suzanne!!
  • Improve your listening skills
  • A-Z of Bloopers and Blunders
  • And finally ...

  • I'm on air with Suzanne!!

    I've been enjoying my weekly slots on the radio for the last few weeks, and boy oh boy it's been fabulous to get your feedback. I'm glad you like it! Thanks to Suzanne Walker from WKRZ 91.3 for inviting me to join her in the Morning Glory show every Tuesday morning 9-10am.

    If YOU have any questions on any aspect of Communication Skills that you would like me to address in the show, please write to me at shirley@shirleytaylor.com. I'd love to hear from you.


    Improve your listening skills

    If any communication is to be complete and effective, of course the words you use (whether oral or written) need to be chosen carefully. But remember, communication is two-way - we've got to learn to be a good listener too! Without learning to be a good listener, you're unlikely to achieve understanding.

    Think about it. It's not just speaking that conveys meaning - how the other person listens also conveys meaning to the other person, and this helps to make the exchange successful . . . or not! There's hardly any point in someone talking if no-one listens to what is being said. Listening is half of oral communication, and it is a skill that needs to be practised and taken equally as seriously as speaking and writing.

    Most effective leaders and managers realise the importance of acquiring good listening skills, so if you are aiming to climb the ladder of success, this is something you need to take seriously. The consequences of not listening carefully could be disastrous.

    Good listening skills will give you an edge in life and at work. However, if you are to become an effective listener, it's going to take more than just desire and enthusiasm - it's going to take a huge conscious effort.

    Here are my suggestions for how you can improve your listening skills:

    1. Prepare to listen. Clear your mind so that your attention is assured.
    2. Avoid pre-judgement. Do not pre-judge the speaker because of appearance or occupation, and do not jump to any conclusions before hearing what is said.
    3. Be open-minded. Appreciate the speaker's point of view and accept that it may not necessarily agree with your own.
    4. Establish eye contact. This shows that you are listening, as does your posture and your facial expressions.
    5. Don't interrupt. Try to keep emotions out of it, and hold any counter-arguments until the speaker has finished.
    6. Watch for signals. Pick up aspects that the speaker considers important by watching posture and gestures, as well as listening to intonation in the speaker's voice. This is like listening to the 'music' as well as to the words.
    7. Judge content, not delivery. Appraise the content instead of the speaker. Consider the main points and ask if they make sense.
    8. Extract key points. Pick out and repeat to yourself some key words or phrases. This will help to fix in your mind what is being said.
    9. Give feedback. Learn to give positive feedback non-verbally, perhaps by nodding or smiling, to let the speaker know you are following what is being said. Be alert and make an appropriate comment or ask a question if it will help your understanding.
    10. Block out distractions. Fight distractions and competing thoughts, by working hard at listening. You may need to close doors, turn off a television or radio, or move closer to the speaker.


    DID YOU KNOW?
    The ability to communicate effectively is often listed as a required attribute in many job advertisements. This just shows the positive relationship between communication and a company's success.



    A-Z of Bloopers and Blunders

    One of the features of my new book Communication for Business 4th edition that I'm glad to say is proving very popular is the A- Z of Bloopers, Blunders, Common Errors and Clichés. These are featured at the end of each unit in the book.

    Here are my A-Z of Bloopers for this month:

    Kindly
    I was on an aeroplane recently when the stewardess announced, "Ladies and gentlemen, we will shortly be landing at Singapore Changi Airport. Please kindly return to your seat and fasten your seatbelt."

    Please and Kindly together? We don't need them both - and certainly never in the same sentence!

    Kindly is definitely a great-grandfather word that we should not be using in the 21st Century. Use Please instead. Avoid phrases like "I would be grateful if you would" or "I should appreciate it if you could". Just say 'Please'.

    Luggage Luggage is an uncountable noun. It should not be written as luggages. This word should be written with a singular verb.

    For example: My luggage was lost when I flew to Bangkok recently.

    The same goes for baggage, equipment, furniture, staff, information and clarification. Can you think of more?


    And finally ...

    Here I am in September with the first group of fabulous participants from Aviva General Insurance at our two-day "Power Up Your Business Writing Skills" workshop. I'm looking forward to meeting the next two groups from Aviva this month.

    Have a super October, and I'll be back in your mailbox again early next month.

    Shirley xxx


    Shirley's October News

    Here I am at the KL launch of
    Communication for Business 4th edition,
    when I presented a 2 hour session
    "Don't let writing be our weakest link".
    People often ask me how I can speak in front of so many people. Believe me, I get butterflies too! So here are some tips from the expert in presentation skills, Ricky Lien, on how to overcome your nerves when speaking to a large group. Thanks Ricky!
    (Check out the photo of me and Ricky on the left when we were discussing my article
    on listening skills.)


    SHIRLEY'S 2005 SCHEDULE
    OF PUBLIC WORKSHOPS

    It was great to make some new friends at my public workshops this month. First there was the two-day Power Up Your Business Writing Skills, and then the one-day Energise your E-mail Writing Skills.

    I'm looking forward to some more public workshops coming up between now and Christmas (gosh, hasn't the year flown?!)
    To download the pdf fliers, please click on the links.
    For further details please call
    Sam Loo from Learner's Choice
    on 63762018.

    Power Up Your Business Writing Skills
    19-20 October
    8-9 December

    Success Skills for Secretaries
    & Support Staff

    9 November


    NEW PUBLIC WORKSHOPS IN 2006

    Thanks to so many participants who have said "Shirley, are you coming up with any new workshops for 2006?" The answer is YES, so watch this newsletter next month for more details!!


    IN-HOUSE TRAINING WITH SHIRLEY

    I'm delighted to have worked with some great companies doing in-house training in business writing skills. Just recently I've conducted workshops for
    Aviva General Insurance, Sumitomo Corporation Singapore, ABN AMRO Bank, Asia Pacific Breweries, Degussa SEA, Epson Singapore, Golden Village, Prudentia Assurance Co, and many more.

    If you are interested in improving the communication skills, e-mail and business writing skills of your staff - and want to have some fun in the process - please contact me at shirley@shirleytaylor.com or give me a call on 64726076. I will be happy to discuss how we can make my workshop fulfil your individual requirements.


    COMMUNICATION FOR BUSINESS
    4th EDITION

    I'm so pleased to see my new book
    Communication for Business 4th edition
    in all the major bookstores in Singapore. I hope you can find it in your bookstores too, wherever you are in the world. If not, please let me know and I'll find out where you can buy it.

    COMMENTS ON THE 4TH EDITION OF
    COMMUNICATION FOR BUSINESS

    Here is what some people are saying about the 4th edition of Communication for Business:

    "Shirley's clear writing style and examples of business documents have made this book popular for almost 15 years. Once again, Shirley has used material that is topical and timeless, with eye-catching graphics and up-to-date realistic assignments. Her fourth edition is sure to be another winner."

    Marion Goldacre, Programme Leader, Office Administration, Lincoln College, UK

    "I teach Business English and Communication Skills, and recommend your books to many of my students.
    I also follow up and make sure they have bought them! Your clear, practical approach and the straightforward language you use is ideal for my non- native learners, and the guidance you give in structure, style and tone of business documents is excellent."

    Martin Jack, Aarhus Business College, Denmark

    "Shirley's approach to modern business communication is clear and simple, which serves well to reinforce the message. She not only makes her books user-friendly, but also fun and memorable, just like her workshops. I highly recommend this book to anyone who feels their business writing is not as powerful as it could be."

    Angela Keane, Communications and Media Trainer, Beijing

    Check out some more testimonials
    for the 4th edition
    .

    Quick Links...

    A-Z of Bloopers, Blunders, Common Errors and Clichés

    Shirley's workshops and seminars

    Shirley's articles on learning

    An interview with Shirley

    Shirley's books

    Shirley's photo gallery

    The communications guru from down under -
    Ricky Lien



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